User experience at other communal bathing sites has risen. The Russian Banya in Bayview has a minimum  of 150 men per day using their services and close to 50 women as well. Kabuki Baths has not seen a dip in their visitors who count 85 people per day and a new(er) place in the Tenderloin opened making it more and more acceptable to offer this service in urban cities. There has never been more emphasis on the need for places where we can go to unwind, clear our head -  leave our phones behind, this is important - and get back to who we are. And 2018 will only highlight this fact. 

So far, investors have provided $700,000 of operating and development capital. For the first quarter of 2018, SOAK needs another $500,000. At the advice of my design & engineering team, we've decided to ask for additional bids from pre-fab companies to get the best purchase for our money. It will cost us an extra month in team review and analysis but will save the business a minimum of $100,000 in design & fabrication efficiency. We are actively gathering those bids now and should have them up for review in mid-January. 

Given all of the moving parts at SOAK - Parklab as our development partner over in Mission Bay, San Francisco's Dept. of Building & Inspection, attorneys, architects and landscape architects - I am running a lean operation. Our monthly burn rate is $38,500, including our lease payments. We are spending strategically but we need more liquid capital to pay for the fabrication and interior design, the most essential aspects of SOAK's brand and the experience we want to create.